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Is Hallmark University worth it?
A first pass affordability and outcome read for Hallmark, using national average inputs. Run your own numbers for a personalized score.
Worth-It Score
Workable
Hallmark lands in the workable band for a typical family. Median debt of $25,438 can be carried by median long-run earnings of $40,183, but the margin is not huge. This is the kind of school where your actual aid offer can move the answer meaningfully.
Score breakdown
The public version of the score weighs affordability, after graduation outcomes, and repayment burden.
Affordability
40% weight
The yearly net price sits in a range that leaves more room for family cash flow and lower borrowing.
Outcome
40% weight
The outcome data does not create enough margin to fully offset the cost.
Repayment
20% weight
Median debt stays in a more comfortable repayment range for a typical graduate.
The numbers behind the score
Median net price per year
$12,513
Median earnings 10 years out
$40,183
Median debt at graduation
$25,438
Graduation rate
67%
At Hallmark, a typical graduate carries about $25,438 in student debt and earns roughly $40,183 ten years after enrolling. On a standard 10-year repayment plan, that works out to about $289 per month, or 9% of pre-tax income. That sits at the tighter end of a workable borrower range.
How earnings compare to a high school diploma
Graduates earn $1,617 less than the typical high school graduate ($41,800) ten years after entering this school. A federal rule finalized in July 2026 ties undergraduate student-loan eligibility to a comparison like this one, with the first calculations expected in 2027.
68% of former students here out-earned that benchmark ten years after entry, per College Scorecard.
Context, not a federal determination: the official test will use earnings measured four years after completion and thresholds the Department of Education has not yet published, which may vary by state. Our figure is College Scorecard median earnings ten years after entry. How this works
What this means for your family
Hallmark is a private nonprofit four year school in San Antonio, TX. Private pricing can swing more dramatically based on aid, so your personalized score matters more here than the national average view alone.
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Common questions about Hallmark
The median net price at Hallmark is $12,513 per year. That is the average yearly price after typical grant aid for students in the public federal data, not the published sticker price.
Get your personalized Worth-It score
National averages are a starting point. Plug in your actual aid offer, intended major, and family situation to get a score that reflects your specific picture.
The Worth-It Score weighs affordability (40%), after graduation outcomes (40%), and repayment burden (20%). Underlying data points come from publicly available federal higher education reporting. See full methodology →
Now work out how to pay for it, cheapest money first.
A Worth-It Score tells you whether the price is justified. The 2026-27 funding guide covers the borrowing order, what changed on July 1, 2026, and the current limits.
Open the 2026-27 funding guide →